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LG ropes in K-Pop boy band BTS as global brand ambassador for smartphones

LG Electronics today announced that it has signed up South Korea’s most popular K-Pop boy band, BTS as its brand ambassador for smartphones globally. BTS group will star in a series of TV and social media campaigns for LG’s mobile products, beginning with the company’s upcoming flagship smartphone, which will likely be the G7 that is expected to go official later this month. LG said that it will collaborate with  BTS  on a diverse marketing campaign that reflects the uniquely colorful...
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